How would you pronounce the word “Lucerne” ?

At the grocery store I always see the brand Lucerne. For some reason in my head I always pronounced “Loo-chair-nay”. Would it be pronounced “loo-sern”? 

Anonymous2020-08-26T09:45:26Z

I would pronounce Lucerne as Loo suhn. A Lucerne was the Felix Rufus, the wild Bobcat of Europe. And the great basrelief the Lion of Lucerne commemorates the Swiss Guard whom the tragically foolish Louis XVI ordered to lay down their arms. 

car2532020-08-23T16:29:39Z

Lucerne is a store brand name for Safeway and Vons.   That is their brand.   It sounds like Lou sir in.

Amaretta2020-08-23T02:53:24Z

It's "loo-SERN." It's also a brand of dairy products.

?2020-08-22T23:45:06Z

It is pronounced “loo•sern”.  If i hadn’t seen a commercial for it i would still be calling it “loo•kern”

Karen L2020-08-22T20:25:50Z

Yes, it's pronounced 'loo-sern'.

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