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Attn Webmasters: How can I improve this website - www.reversemortgagepage.com?

The goal is to provide as much information about reverse mortgages as possible and have consumers fill out the form to speak to a reverse mortgage lender. I would like more people to fill out the form. What can I do to improve my action and clickthrough rates? Thank you for your thoughts.

4 Answers

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  • 1 decade ago
    Favorite Answer

    hi,

    you have a nice looking site. i would definately modify the code of your website to be more search engine friendly. i looked up, that in july the term reverse mortgage was searched for57,226 times. that is a huge market, you should be optimizing your website in such a way that you appear at the top of the search engine results. do you have any data on your site? do you know how long visitors stay and their behavior while on the site? that can be key info as to what is going on. hope this helps, if you would like any further dont hesitate to ask

  • 1 decade ago

    First thing--It's a nice looking site!

    Second--what are we dealing with in terms of traffic? How many visitors convert to a sale? Are you running an affiliate site or are you a lender?

    Over all a few things come to mind:

    You need way more incoming links. I counted only 8.

    Your page rank is fairly low, so you need to identify what keywords you really want to go for an optimize your page for those.

    And...you need a strong call to action. I would recommend offering a free report (you can write it yourself--1-2 pages as a pdf file is fine) with a title like "10 Critical Mistakes to Avoid When Getting a Reverse Mortgage". Collect the visitor's email addresses and other info on the same form you're using now and then get them on an email follow-up system--and then call them.

  • 1 decade ago

    Nice looking site. I'm sorry I'm not someone who knows a lot about websites. Are you a mortgage company or are you doing this as an informative site? I'm currently a loan officer who specializes in reverse mortgages. I noticed that on your site you offer competitive quotes. How can I get the opportunity to give quotes?

    Thanks,

    Brandon Burns

    bburns@griffinloans.com

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