Is digital marketing good?

Good for what? Who? How?

The rate at which technology is evolving is unbelievable; from new social platforms to new mobile technologies, every day brings a new challenge and opportunity. And given the rate at which companies are moving toward digital solutions, the future for traditional and conventional varieties of marketing are bleak. Thus, with each change that is introduced, people need to stay up-to-date.

Employers are not necessarily seeking job candidates with marketing degrees or years of experience in part because they need people with skills that might not even be taught on a college campus yet. If Facebook marketing is needed by an employer, but a college graduate doesn’t have that specific knowledge, the employer is going to seek out the job candidate that does have it.

In addition, digital marketing is so wide-ranging that the skills needed are going to differ from employer to employer. The industry needs to frequently adapt to new strategies and best practices which makes the job a constant revelation. Marketers need to always be on their toes and informed about the latest happenings around the world.

Digital Marketing Institute in Gurgaon | Skills Innovative