How much to charge to build, run, and continually blog for a company?

Question

A very small company would like me to build and run a website and blog. 
This includes:
Articles
Blogs 
Internet marketing
Making how to videos WITH articles
Social media managing

Right now,  he wants to pay me 14/hr for my welding AND have me run the site as needed all on the same pay.

But I m a freelancer Dammit.  So....
How much should I charge?

Building the site is one thing.
I was thinking hourly,  since I ve never done it before, so I can establish a baseline.  Then after one or two websites I can start a hourly or by the page method (which is better? )

I was thinking 20/hr.  Or should i stay on payroll and not charge him as a contractor?

As for the articles? 
Newbies I ve seen charge like 35 an hour,  or even .04-.07 a word. 
But I have little formal experience.

I ve written one article that has been published. I ve taken one college course in writing but I AM good with words and grammar, (excluding this of course)

He wants me FILL his website full of blogs and articles right away  So,  do I charge him by word,   per piece or how I figure a project rate OR should I just bill him by the hour?

I was thinking 34/hr after the site is built. Just chugging articles and blogs out. Or .08 a word.

Then!  How much to charge him to run it? Should I just stay on payroll at 14/hr.  (Raises are promised , it s a probationary pay) or should I charge him industry rates and send him an invoice?

Someone please give me some kinda direction.

Cite sources please!

Snezzy · Answer

What I've found is that "hourly" rates for mental work are difficult to approach. If I am paying you to fasten material together with bolts, you stop work at the end of the day and go home. If I pay you to write a story or a computer program, you are thinking about it even when you are asleep. (And then while at work you may be thinking about it while you are doing welding or while staring out the window looking idle.)

Talk to him about the value he expects to gain from your work. If the writing will result in another $250,000 of yearly revenue for him then your work would be of quite different value than it would if it produced only another $150 per year. Ask how he expects to measure the value of your work.

When he exhibits reulctance to think about the question, ask how he evaluates something easier, like welding. "Each frammis uses $2 of iron and sells for $18. If doing the welding costs more than twice as much as the iron I'm losing money. You weld four of them in an hour. The cost to me of a welded frammis is thus $5.50."

Wanting to pay a little as possible is natural, but if he hired a welder for $7 and the fellow ruined stock, set the shop on fire, or simply couldn't make a straight bead, the money would be wasted or worse. If a welder wanted $21 but could build jigs and fabricate tools that doubled production, the extra money would be worth it.

Biff · Answer

building a website costs at least $30/hr and if they are actually paying you $14/hr for the time you spend blogging in addition to paying you for welding, then that might be a good deal or by the word

How much to charge to build, run, and continually blog for a company?

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