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Marketing Demographic segmentation?

Demographic variable provide an explanation what it is please! how would you use it

2 Answers

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  • Anonymous
    1 decade ago
    Favorite Answer

    It is when you segment (divide, seperate, etc.) demographic traits of a market into specific groups. Example:

    Demographic A - Asian American Males, Age 21-35, Income $80,000 - $250,000

    Demographic B - Caucasian Females, Age, 18-21, Baptist, Income $20,000 - $60,000

    These are segmented markets with variables. Different demographic data basically.

  • Anonymous
    1 decade ago

    See if the answer is on the http://www.businessdictionary.com/ site.

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