Whats the big deal with a Clean Win?

When it is John Cena, people want to see him lsoe clean because of a couple reasons. One is that Cena almost never loses and especially clean. A clean win means to people that the opponent beat the superhero unbeatable John Cena making Lesnar get a push. Some people see it as if Lesnar wins with interference or something then Cena did not really let Lesnar get over. I don't think that is necessarily true. Heels cheat to win all the time. JBL did it all the time with Orlando Jordan, Hiedenrich (or whatever his name was), chairs, disqualifications and he became a big time heel. Heels should cheat because it establishes them as a heel unlike some of the supposed heels in the WWE.

Faces are supposed to win clean (fair and square). Heels are supposed to win by cheating. The idea is to get the crowd upset when the heel cheats. That way they will buy tickets, tune it to the tv show or order the ppv for the rematch hoping the face gets even. Of course it doesn't always work that way. A lot of today's fans like the heels. In that case, those fans love it when the heel out smarts the face (by cheating).

It does matter when it comes to John Cena. Almost every time Cena loses there's always some shenanigans that go on. Jesus just look at Wyatt, They wouldn't even let him go over 100 % clean on him. It took a kid singing a song to stop him in his tracks.

Lesnar must win clean if he doesn't it makes the streak weak i really hope he makes cena tap out

They think that Cena doesn't win cleanly. This is obvious another "Cena buries talent" crap that they throw around here. Bray Wyatt for example: He would not even deserve a feud with Chris Jericho if he was "buried." A loss does not automatically mean that you are buried. You can lose a match and still look strong in it. And winning clean is not something a heel does. A heel always tries to win with cheap tactics. Look at Randy Orton vs Daniel Bryan in 2013. When Orton was heel, how many times has he won clean?

Brock Lesnar has cheated to win matches in the past, I don't know why any of his futrue matches should be different?