Walmart carries a brand called "Hyper Tough". What brand does it compare to?

A brand of what? Tires? Clothespins? Socks? Underwear?

Some one at Walmart has a sense of humour, enough said!

Asking in the Cars & Transportation Maintenance & Repair forum is a pisspoor place to ask. Fail. Try again. Choosing the correct forum isn't exactly rocket science.  

Probably similar to what you'd find at a Harbor Freight in terms of quality and pricing.  Some of their products are perfectly serviceable for occasional/home use but most of them are not built nor intended (nor priced) for regular, long-term service.

doesn't really matter. spending more on something doesn't mean it will work better or last longer. you can spend 1000 dollars on a drill that does the same thing as a 20 dollar drill. just get the cheapest thing thing that does the job, you'll have more money left over.

Cheapo house brand.  They are junk.  "You get what you pay for" is always true with these tools.

Anything that sez "hyper tough" or "tough alloy" isn't. They are Chinee made made utility-grade,  good for routine maintenance,  like Kobalt. I wouldn't use professionally nor on axles or other things that need over 60 ft/lbs.

Many new Craftsman are Chinee too, sloppy. Look at country of origin, feel for any slop in the tool or sloppy fits. Proof is in the pudding--does it go on and do it without  slipping and rounding off the fastener? a worn out Snap On is less than useless. 

It's their house brand of tools. Homeowner grade. Not as good as Husky, Craftsman,  proto, Kobalt, s-k,  etc. I have some of them. They work fine as I don't use them professionally.