Why does the media always give serial killers such cool names?

Like "Night Stalker" or "Zodiac".

?2019-08-14T05:13:26Z

A nifty catchy headline too sell more papers or grab the attention. With the absence of a real name they come up with an avatar that encapsulates and personifies the criminal at large.

They Pelted Us With Rocks And Garbage2019-08-13T21:32:08Z

Because you're just gullible enough to pay attention when they do this, while ignoring all those killers who don't have "cool names."

Shahkar2019-08-13T06:26:32Z

media is in advertisement business. and such exciting names get the masses interested in finding out more and they are more attached to their newspapers/ radio/ tv/ smart phone etc. so thats why basically they are given exciting names.

Anonymous2019-08-13T06:00:44Z

To sell papers and get people to watch their programmes.

Anonymous2019-08-13T05:07:21Z

or Son Of Dad...

.