What makes someone pick a brand of clothing over another, and become loyal to that brand in the long term?

usually someone is a noone living in nowhere land and they listen to others 4 advice ... this is all right but it's also good 2 listen 2 your own heart 2. Choose a style you like and if it works 4 u styick with it until it doesn't feel like u are progressing in your own path enuf ... cause u know like everyone else ... enuf is enuf ... have fun

I think it has a lot to do with what is bought for you when you are little and the clothing brands that ur parents wear. Also advertising draws u in. The quality of the clothing provides comfort for many and especially if you find a brand that fits well. All of these things will keep u loyal to a brand for a long time.

i pick a brand based on the fit - if it fits, then i don't always have to try it on, i can pretty much rely on the size that is stated and know how it fits on my body

they like the brand

they probably like the fit of the cloths...and it works best with there body.

maybe they really like the brand. maybe it fits them well. and they like the style.

Price, style, to your taste

last longer and wears better.

i think dey its just that they r impressed by there names....