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BKL asked in Business & FinanceInsurance · 1 decade ago

What's a good way to advertise to people and interest them in buying TERM insurance?? I'm a sales agent...?

I need TIPS from any of you Life Insurance gurus! Where/how do you sell/advertise? (This question is geared mainly to Primerica agents). If you are a prospective client, what would be the determining factor in you buying a term policy?

1 Answer

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  • Anonymous
    1 decade ago
    Favorite Answer

    Basically how I get clients is staying in the warm market and getting referrals. I never persuade or trick any clients to do business with me. I give them an education and do side by side comparisons. Sometimes I am able to do everything for the client such as eliminating debt, planning for other goals, saving for retirement, getting adequate amount of coverage on their life insurance, and so on. Sometimes I can do some of the things because some of the things they currently have is better than what I can offer.

    People will only buy life insurance base on needs. However, there's many sleezy life insurance agents that sells whole life or universal life as the best way to save money.

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