What does "couture" really mean?

Randy Couture. MMA fighter.

I think Couture is vintage. Something that everyone isn't wearing. Something of true value. In the fashion world couture is 1 of a kind items.

Hope I Helped !

Its a french word meaning the designing and making of fashionable women's clothes. So Haute Couture means the height of fashion, or designer.

Hope that heled :)

"French, from Old French cousture sewing, from Vulgar Latin *consutura, from Latin consutus, past participle of consuere to sew together, from com- + suere to sew".

When used in clothing stores, it just is a fancy way of saying fashion. In French, haute couture means "high fashion" referring to the big fashion houses and their ridiculously awkward clothes.

1: the business of designing, making, and selling fashionable custom-made women's clothing

There's a brand - Juicy Couture - maybe they're referring to that particular brand? I've seen them pop up in malls recently suddenly.