Can anyone answer a question regarding DVD players?

Yes, there are DVD cleaning kits, you can buy it at most electronics stores and it should cost $10 or less.

But a brand new player shouldn't need to be cleaned, so if it's having problems playing discs, then the best thing to do is return it and exchange it for another, not try to clean it (also the problem may have nothing to do with it needing cleaning anyway).

As far as how often you should clean a DVD player, in my experience the answer is NEVER - not until and unless it starts having glitches or dropouts while playing. Since cleaning physically rubs the lens (but the lens normally never touches anything), that's something you want to avoid doing until you have to do it.

Also before cleaning the player, check if maybe your DVD discs need to be cleaned instead - they're more likely to get dirty since they need to be handled. Cleaning a DVD is easy - just gently wipe with a damp cloth from the center to the outer edge and back (don't wipe in a circular motion).

yes they're plenty of Dvd cleaners that help clean the machine. here's an example. ->

http://www.amazon.com/s/?ie=UTF8&keywords=dvd+play...

There are, look for DVD Laser Lens cleaners. They usually consist of multiple brushes on the bottom of the disc which when spun, brush away any dirt or debree that might be on the lens that reads the disc.

I have only ever used dry Laser Lens Cleaners, and they have worked brilliant for me.

First, yes there are plenty of DVD Disks sold as cleaners. Look in Best Buys or you're neighborhood electronic shop.

Second, If you just bought it, you should return it if it already needs a cleaning. You should expect to use a dvd player for at least a year before it needs to be cleaned. If it already needs cleaning, it shows how crappy that product was.