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Oakland-Alameda County Coliseum is back! Have naming rights gone too far?

Whoa, I missed this, but back in September the naming contract on Oakland-Alameda County Coliseum expired when McAfee (formerly Network Associates) declined to renew the deal. And no new naming rights contract has been signed (and with the economy in ruins, especially in California, expect this to continue).

So, the Oakland Coliseum name is back! Which is as it should be.

Granted that the name on a building is just a token string and doesn't make the seats better or the field play differently, but has anyone else had enough of the naming rights nonsense? When the Rangers signed a deal with Ameriquest, I knew it wouldn't last the 20 year duration -- and it barely made it to three. And let's not even discuss the fiasco in Houston with Enron.

Which name-sponsored park would you most like to see either revert to its original or, if it has been sponsored since groundbreaking (Miller, Coors...), be re-christened with a non-corporate name?

Except Wrigley. That was named for the family, not the chewing gum brand.

http://www.mercurynews.com/alamedacounty/ci_105093...

12 Answers

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  • 1 decade ago
    Favorite Answer

    Cleveland's ballpark was called Jacob's Field after the then owner of the team bought the rights himself when it was first opened. So when the insurance company came along and bought the naming rights after more than ten years, it felt like it was more than tough to take for most fans here. To me the fact that they went completely crazy with the *new* name is what's beyond offensive. They plastered it everywhere and I mean down to them having stickers with the insurance company's name on the cupholders of every seat. Imagine the amount of manpower and work hours spent on that worthless job. (Some 30,000 to 35,000 seats) So Yes it has gone to far and I won't dignify the company by acknowledging their name when I speak of going to see the hometown 9 play ball.

  • 1 decade ago

    I do think it gets kinda silly as the name usually has nothing to do with the team or area.

    However, I don't actually mind that the Rockies play at Coors Field, because it is locally important.

    Coors, though there are other breweries and bottling areas throughout the country and it is part of the larger Molsen-Coors family now, is a Colorado-based brand.

    The company began here in the 1800s and being brewed from the "pure water of the Colorado Rocky Mountains" was long prided as a special trait of Coors. Now there is a Coors brewery in Virginia and i don't know if they transport water all that way, but it is a historical aspect.

    Also the Coors family is still prominent in the Denver area. Thus altogether, I see Coors Field as a valid name for the place where the Denver baseball team plays.

    I don't really know anyone who minds because Coors is a historic Colorado company. Now when they replaced Old Mile-Hi and named the new Broncos stadium "Invesco Field"? Now THAT was a source of discontent for Coloradans as it took a field named for a Denver trait (being exactly one mile above sea level at various points, such as the Capitol building) and named it after some financial company.

  • Anonymous
    1 decade ago

    There are too many ugly corporate names on Stadiums these days.

    Minute Maid Park in Houston, Petco Park in San Diego, Citizens Bank Park in Philadelphia, Comerica Park in Detroit, and so on.

    I miss the days when Stadiums were named after people like Shibe or Forbes, locations like Fenway, or the team itself like Tiger Stadium.

    What gets me is when Stadiums can't seem to stick with the same name because of constant naming rights changes. In San Francisco, AT@T Park was also Pacific Bell Park and SBC Park and it's only been around since 2000. The new Comiskey Park in Chicago now has the ugly name of US Cellular Field and the Indians home, which had a nice name of Jacobs Field is now Progressive Field.

    As far as The Coliseum in Oakland, I can't keep up anymore. Network Associates, Mcafee, and very briefly in like 1997 even called Umax Coliseum.

    The corporate named stadiums I'd like to see go back to their old name would be Comiskey Park and Jacobs Field.

  • 1 decade ago

    Even when I call into the FAN here in Toronto, owned by the same company (Rogers) that own the Jays and the stadium, I still call it the skydome. I don't think I've ever called it the Rogers centre and that's even better than selling the rights, at least the team owner is naming his stadium after his company.

    I still won't use a corporate name unless that company built the stadium

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  • Anonymous
    1 decade ago

    I really dont have a problem with naming rights as long as it doesnt ruin a fabled stadium or arenas name.

    For example renaming Fenway Park to Starbucks Field or Dodger Stadium to Quizno's Park.

  • 1 decade ago

    I would like Kaufmann stadium renamed back to Royals stadium. Kaufmann was named after the family that ran the Royals for a period of time, but no one outside of KC knows who Ewing Kaufmann was. Let's rename it back to Royals Stadium and hopefully a name change will spark the Royals like it did in Tampa (or technically St. Petersburg.....)

  • ?
    Lv 5
    1 decade ago

    I could really care less what the name is on the stadium/ballpark. I root for the Laundry. If some corporate big wigs are willing to give my team money to put their name on the building, so be it. The money received can be used to make my team(and quite possibly the stadium/ballpark itself) better.

  • I been tired of Corporations buying the rights to name the stadiums a long time ago.

  • Anonymous
    1 decade ago

    Naming rights really dont pump my nads either, Al Davis might have beef with it though. Since him and the city have been at war since he brought back my Raiders.

    Source(s): Notice how no Raider gear says Oakland on it. (per A;l Davis)
  • 1 decade ago

    It doesn't matter what they change it to. I feel sorry for the stadium, they have to suffer with the Raiders every year.

    I would personify the Stadium as a person who just wants to leave.

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