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How exactly do promoted posts work?
I was just given for the first time the option to promote my posts, but I'm a little confused on who and how many people will see them. From facebook: "Promoting a post doesn’t change who can see it. Promoting moves the post higher in News Feed so the people you shared it with are likely to see it."
Which seems to indicate that only current fans will see even a promoted post, but I only have 105 fans, yet when I click promote, it says estimated reach is between 1.4k and 2.6k, so can someone help me make some sense of that?
If I pay to "promote", who will see the post and how many people?
What do you mean?
