Was this a terrible thing I did?

I wanted to go to college when I got out of high school but there was a BIG PROBLEM. I didn't have the money to do it. Then I had an idea. I went to each theater in the college town and made a deal with them. If I could increase their attendance for a selected movie, they agree to give me 50 percent of the increased profit. They all agreed as they had nothing to loose. Then about once every 4 weeks I wrote a letter to the newspapers saying a movie had sex in it and it was "Banned in Boston" and that you would go to Hell if you went to see it. I went to several churches in the area and told everyone that would listen the same story. I asked everyone to spread the word to NOT go see that movie as it was "Banned in Boston". The theater owners loved what I was doing. They were making money like crazy and so was I. What really amazed me was this continued to work for all my college years. Surprisingly nobody ever caught on. Notice I did not say something was banned in the city of Boston, Mass. I just said it was banned in Boston. Where was Boston? Boston was the name of my doghouse and these movies were banned in my doghouse. I didn't want my dog to see them. The few people that know what I did said that was a terrible thing I did.

Was it?