Accounting Entry for Logo and stationery design ? It will be capitalized or not ? If yes also give reference.?

Trademarks are logos, symbols and designs registered with the federal government and used by a business to identify its brands or the entity itself. Trademarks are assets that are included on a small business' balance sheet as "intangible assets," since they lack material substance like machinery and equipment that occupy physical space. The cost of a trademark is "capitalized" -- or recorded -- as an asset on a company's books with the use of a standard journal entry.

Capitalization of a trademark requires that you record a journal entry to the company's general ledger. Since accounts are assigned to a general ledger based on a numbering system, the capitalization of an asset requires that you gather the general ledger account number for two asset accounts: "cash" and "trademark." The account numbers may be found on a report known as the "chart of accounts," which includes the individual account numbers for all accounts included on a company's books.